Invisible Orthodontics Market Is Driven By Increasing Prevalence Of Malocclusion Globally

Invisible orthodontics are aligners and dental braces normally used to adjust or rectify swarmed teeth or minor dividing issues. Traditional braces or support are placed in front of the teeth, whereas invisible braces are placed at the backside of teeth which are invisible to others. These products can be easily removed without compromisation of oral hygiene.

Increasing incidences of cosmetic dentistry techniques such as enamel shaping, smile makeover, and teeth whitening are some factors creating demand for invisible orthodontics. In addition, increasing list of certified dentists to provide invisible braces along with increasing health care expenditure are some of the other factors expected to drive growth of the global invisible orthodontics market. Moreover, increasing awareness among consumer, focus on improved dental aesthetics, and rising dental tourism in emerging economies are all further driving growth of the invisible orthodontics market.

Recent trend observed in target market is manufacturers are focusing to produce superior braces. In addition, technological advancements such as CAD/CAM technology in orthodontics and 3D imaging, giving a new way for growth of target market. For instance, American Orthodontics Corporation is offering harmony invisible lingual orthodontic system to provide a 3D digital view of the finished case before fabrication of archwires and brackets. Furthermore, digital advancement in cosmetic dentistry led to the emergence of new systems which offers high accuracy in bracket positioning by eliminating or removing laboratory steps.

Global invisible orthodontics market is based on type, application, and geography. Based on product, the market is segregated into clear aligners, ceramic braces, and lingual braces. On the basis of application, the market is segmented into hospital, and dental clinic. Based on geography, the market has been analyzed across North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

Increasing usage of clear aligners among patients and high number of orthodontic cases are some major aspects driving demand for invisible orthodontics. According to document published by American Association of Orthodontists (AAO), around 1.4 Mn patients of the age less than 18 years or more picked orthodontic treatment for misaligned teeth in the US and Canada. Growing demand for invisible orthodontics in Asia Pacific can be attributed to Presence of a large target patient pool along with presence of leading players. In January 2019, for instance, Straumann which is dental equipment and supplies manufacturing company collaborated with Tianjin ZhengLi Technology Co., Ltd in order to cater to target patient pool in China by developing enhanced dental solutions. In addition, increasing malocclusion cases in developing countries and a rising awareness related to invisible and removable orthodontic treatment alternatives are some of the factors anticipated to drive target market in the region.

Major players profiled in the report include Align Technology, 3M, ClearCorrect, Ormco, Dentsply Sirona, American Orthodontics, G&H Orthodontics, ClearPath Orthodontics, BioMers, DB Orthodontics, Henry Schein Dental, Great Lakes Orthodontics, and Ortho Organizers.