New Innovations Set to Revolutionize Cake Market Owing to Health Consciousness Amongst Consumers, says Market.us

Pooja Neharkar
Pooja Neharkar

Updated · Dec 14, 2022

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The bakery industry is a major part of cakes. Cakes are sweet treats that can be made in many different shapes and flavors. The basic recipe for a cake is a basic mixture of ingredients like flour, sugar, butter, sugar baking powder, baking soda, and eggs. To enhance the cake’s value, you can add many additional ingredients. Cake making is now a simple process. Modern baking equipment has made it easier to bake decent cakes.

According to research by Market.us, ” The Cake Market was valued at USD 45.9 billion in 2022 and is projected to reach USD 66.30 billion by 2032, growing at a CAGR of 3.4% from 2022 to 2032

global cake market

Because of their popularity as a quick, delicious, and easily accessible food, the market for pastries and cakes is growing. It can also be eaten with tea or other hot drinks as a convenient snack, making it an economical and affordable option. The market has also seen a rise in in-store bakery options in supermarkets.

Gaurav Yadav, a senior research analyst at Market.us, said,” Market growth will be accelerated by the rise of supermarket-in-store bakeries. People are increasingly looking for high-quality products, and they are drawn to artisanal bakeries that offer high-margin products. Consumers are shifting their preferences to bakery products because they have functional properties that suit their dietary needs. This includes organic, gluten-free and natural ingredients. This innovation has led to an increase in demand for fresh baked cakes made with organic ingredients.

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Market share is held by top manufacturers in Europe, North America and parts of Asia. The focus on quality and low-calorie products is expected to grow as a result of a growing trend in healthy eating. Market growth will be driven by the fact that many bakers offer healthy alternatives to high-calorie, high sugar products. Industry growth is expected to be positively impacted by the introduction of new flavors.

Market growth is driven by the increasing urbanization and disposable income, as well as the rising popularity of pastries and cakes among millennials. The market also benefits from the innovation in bakery and changing consumer preferences. These products are now available with improved products such as sugar-free or low-fat bakery products. However, the market’s growth is impeded by the health and diet concerns of consumers.

Global Cake Market to Be Driven by Cupcakes, Custom Cakes and Cakes for Celebratory Occasions

Dawn Foods, a company that specializes in decorated cakes, offers “pull-me up” glitter cakes. This is a new trend in the sector. Customers want memorable experiences. These cakes can be customized with a variety of flavours and baked goods could offer take-home kits. Dawn Foods suggests that a bakery might offer pre-iced cakes with glitter, in separate perishable containers. Customers can decorate the cake however they like by wrapping transparent strips around the edges of the cake and spreading whipped cream over it. After that, chocolate ganache may be added. Sprinkles, glitter and other decorations are also possible.

Market growth is driven by the increasing urbanization and disposable income, as well as the rising popularity of pastries and cakes among millennials. The market also benefits from the innovation in bakery and changing consumer preferences. These products are now available with improved products such as sugar-free or low-fat bakery products. However, the market’s growth is impeded by the health and diet concerns of the consumers.

Due to the use of butter and shortenings, cakes can be high in calories and fats. This is linked with many health problems such as diabetes and obesity. The International Diabetes Federation (IDF), the global prevalence of diabetes in 2019 was 9.3% (463,000,000 people), and is projected to rise to 10.2% in 2030. The market has been affected by this restriction, as consumers have stopped eating fatty foods.

Market growth is driven by the growing urbanization and the high demand for decadent foods. The market is also growing due to rising disposable incomes and a growing working population. This has led to an increase in the consumption of ready-to-eat foods such as pastries, cakes, and pies, which further boosts sales. In addition, a broad and diverse consumer base is being served by constant experimentation in the creation of new fillings and toppings. 

Consumers are becoming more health-conscious and have begun to use whole wheat flour as an alternative to white flour. The market is also growing due to the rising demand for organic, low-sodium, gluten-free, multigrain, and gluten-free baked goods.

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Pooja Neharkar

Pooja Neharkar

Hii! This is pooja, I work as a digital marketing associate. I am proud to be a part of the core SEO team. I am interested in industry research, content writing, and entrepreneurship. I am passionate about digital marketing in research and SEO.