The Canned Tuna Market Grows At A Rate Of 4.8% With the Rising Health Benefits and Convenience

Akash Pasalkar
Akash Pasalkar

Updated · Nov 10, 2022

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Canned Tuna is a quick and cheap food that is great for satisfying your hunger during lunchtime. It has many health benefits, in addition to being quick and affordable.

According to a report by Market.us, “The Global Canned Tuna Market is expected to grow at a CAGR of roughly 4.8% over the next ten years and will reach USD 13.9 Bn in 2032, from USD 8.7 Bn in 2022.”

Canned Tuna Market Growth 2022-2032 (1)

Gaurav Yadav, a senior research analyst at Market.us, said, “Tuna is an affordable protein source and can be used to meet the growing demand for protein globally at low prices. This could create potential business opportunities for the targeted industry.”

He added, “Convenience food products have seen a rise in popularity in recent years due to the rising number of workers and their busy lives. This helps to grow the market. The increasing popularity of packaged foods and beverages is driving market growth. Market growth is possible due to the increased availability of tuna and its increasing consumption.”

Canned tuna refers to tuna products that have been processed, then placed in an airtight container such as a tin and exposed to heat. It is an important source of vitamins and nutrients such as Vitamin D, Omega-3 fatty acids, and selenium. Anemia can be caused by a deficiency of any one of these micronutrients. Its symptoms include muscle weakness, impaired vision, extreme tiredness, and a host of more serious complications like infertility.

Tuna provides a solid nutritional foundation for preventing and treating anemia caused by nutritional deficiencies. Healthy fatty acids are essential for growth and development. Tuna is recommended for pregnant and nursing women to meet their nutritional needs. Market growth is possible because of the availability and higher consumption of tuna.

An average American consumes 14 pounds of canned tuna every year. The most popular and consumed canned tuna is the chunky light meat in water. It accounts for 75-80% of US canned tuna intake each year. Some countries in the Asia Pacific, including South Korea, Australia, Japan, and Australia, lead the consumption chart. As the quality of fish is exceptional, most of the tuna industry, including canned tuna, is focused on Asian countries.

Sustainability is the latest trend in the canned tuna market. Walmart is committed to sourcing more sustainably-sourced canned tuna. According to a company press release they have set their sights on sourcing tuna for Walmart’s Great Value brand by 2020. This is done through certification from the Marine Stewardship Council and Fishery Improvement Project.

These organizations demand that seafood sourcing meet specific guidelines. This includes the ability to trace the seafood back from a well-managed and healthy fish stock. Walmart claims that it has three goals: “Reduce overfishing, eliminate bycatch, and support healthier oceans.”

The growth in e-commerce and the strengthening of the supply chain have positively aided the canned tuna industry’s growth. As it makes it easier to purchase processed foods online, the number of online food shopping platforms has increased in recent years. Many companies have embraced this shift in the trend and started to look for internet-savvy customers.

Due to increased internet penetration and the growth of e-commerce, the global market for canned tuna has been growing. This has helped to strengthen the supply chain and boosted sales of canned tuna and other processed foods.

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Akash Pasalkar

Akash Pasalkar

My name is Akash Pasalkar, A computer science engineer by qualification and a Digital Marketer by profession.. And I am passionate about SEO and Content Writing.