New Players Entering Fitness App Market Thanks to Revolutionizing Technology, says Market.us

Ketan Mahajan
Ketan Mahajan

Updated · Jan 10, 2023

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Apps for fitness app are great tools to track, manage, and keep you on top of your goals. They can be downloaded on any device, whether it’s a smartphone or tablet. Many fitness apps allow users to access a collection of workout videos on demand. One can also log your workout and track the progress. These apps can help the user to keep their routine going no matter where it is.

While some apps are completely free while others require a monthly fee to use premium features, they all have the same goal: to guide, motivate, and hold you accountable. These top-rated apps allow you to access HIIT, yoga, and strength training.

According to the latest report by Market.us, ” The Global Fitness App Market is expected to grow at a CAGR of roughly 17.8% over the next ten years and will reach USD 6.69 Bn in 2032, from USD 1.3 Bn in 2022″

Fitness App Market Cagr

Anurag Sharma, a senior research analyst at Market.us, said, ” Technology has made it easier to use smartphones and other mobile devices while offering thousands of apps that can be customized to meet our specific needs. There is an app for every industry, and the fitness and health industry is no exception. With the rising health concerns, the fastest-growing industry worldwide is indeed health and fitness.”

The fast-growing Fitness App Market offers exciting growth opportunities for competitors. A recent report by Market.us highlights some key strategies companies can adopt to benefit from the latest industry trends.

GPS tracking is an essential technology in the development of fitness apps. It allows you to track your movements. This technology allows you to receive reminders and alerts when it is the best time to exercise. It also encourages you to exercise when you feel motivated. The positive effects of GPS activity tracking on your long-term health include keeping track of your daily progress and giving feedback on how your body is doing.

Brick-and-mortar fitness centers have faced fierce competition from in-app fitness. The fitness industry has seen a shift in the way it works thanks to the use of information technology. According to a World Economic Forum article in September 2020, downloads of fitness apps and health apps rose by 46.0% globally due to the rising popularity of online fitness training. This is driving the market worldwide. This market is also driven by growing awareness about fitness and mental health.

Integrating fitness apps with wearable devices or making them suitable for wearables can be a consideration when developing an app that tracks users’ activity.

There are many wearables as well as non-wearables in our age. You can find devices like Alexa, Amazon Echo, and Google Home, as well as smartwatches such as TVs, smartwatches, and gym equipment.

These devices can monitor vitals such as blood pressure and pulse and provide information about these factors. Users can also compare their weekly, monthly, and yearly progress reports. Trainers can analyze and use the data to improve their routines and guide their students accordingly.

The fitness industry has made incredible strides over the past few years. The pandemic radically changed the way we live our lives. Fitness companies had to adapt or risk dropping their profits.

Analytics, web programming languages, machine learning, and sensor data have impacted fitness app development. Machine learning, analytics, and AI have increased the importance of fitness app development tactics and services, but other technologies have entered the market.

Cure. Fit will be available in January 2021. An Indian fitness platform has announced that it has acquired Onyx, a digital trainer/workout app based in California. They would be able to create the best digital training experience in the world with the acquisition. It will be able to accelerate the development of an AI-driven platform that is hardware-agnostic and provides guidance material on nutrition, mental health, and physical wellness.

The rise of technology is fueling the development of new players in the fitness industry. They want to win market share and redefine the in-home workout experience. Fitness brands must continue investing in innovation to meet consumers’ expectations. COVID-19’s disruption of fitness routines is evident.

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Ketan Mahajan

Ketan Mahajan

Hey! I am Ketan, working as a DME/SEO having 5+ Years of experience in this field leads to building new strategies and creating better results. I am always ready to contribute knowledge and that sounds more interesting when it comes to positive/negative outcomes.