The Market for Stand Mixers Heats Up in the Bakery Industry with Innovative Designs, says Market.us

Nikhil Randhe
Nikhil Randhe

Updated · Dec 7, 2022

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Mixers can be hand-held devices, an eggbeater, hand-held motorized beaters, or even a mixer for drilling. mixer. Stand mixers differ in their dimensions from the smaller model for use at home to commercial models with large capacities. Stand mixers perform mixing by turning the mixer vertically or using a mixing container.

The stand mixer in the kitchen is an essential tool for bakers and cooks alike. It’s been used since the beginning of the 20th century and is an essential part of modern kitchens. Nowadays, stands mixers are extremely varied, with various mixers catering to various requirements and styles. From budget-friendly to professional-grade models, there’s a choice to suit everyone.

According to research by Market.us, “The Stand Mixer Market size is expected to be worth around USD 3.12 billion by 2032 from USD 1.97 billion in 2022, growing at a CAGR of 4.70% during the forecast period 2022 to 2032.”

Stand Mixer Market Growth

Gaurav Yadav, a senior research analyst at Market.us, said, “The large consumption of confectionery and bakery products across many countries around the globe drives a rise in the market for stand mixers. The market for processed foods is increasing in many emerging countries because of an increasing population and a surge in the purchasing power of consumers. This is why expanding the processing food industry boosts the market for stand mixers globally.”

The large consumption of confectionery and bakery products across many countries around the globe drives a rise in the market for stand mixers. The market for processed foods is increasing in many emerging countries because of an increasing population and a surge in the purchasing power of consumers. This is why expanding the processing food industry boosts the market for stand mixers globally.

Covid-19 Impact

The world as we know it has been changed drastically by the COVID-19 pandemic. The economic market is no exception to this change, and the stand mixer market is no different. The pandemic has affected the demand for stand mixers in two ways. It has led to an increase in the production of stand mixers, but it has also decreased the demand for them. The pandemic had a significant impact on the supply of stand mixers. 

Over a long period, pastry and baker chefs primarily employed the stand mixer since they are essential kitchen tools. But these days, stand mixers are highly sought-after by homeowners too. This is because stand mixers are extremely powerful and versatile equipment suitable for preparing various kinds of cooking. This is particularly true for top-quality stand mixers, which can handle many tasks like whipping, baking, and mixing.

In recent times stand mixers have emerged as an essential kitchen appliance because of the growing popularity of baking, cooking, and meal preparation. From bread bakers who are artisanal to pastry chefs who are amateurs, stand mixers have evolved into an essential tool to whip delicious desserts.

Stand mixer manufacturers have added various innovative features to their products that make them more functional mixers. This is increasing in the market. Adding new features and functions to the products is becoming a regular method to offer customers more value and distinguish themselves from competitors.

Many companies that manufacture stand mixers employ different methods to help your mixers stick out. For instance, Kenwood is a company that has incorporated various features into its stand mixers. The Titanium Chef Patissier XL is an example of a stand mixer with touchscreen control, a built-in weigh scale, and a bowl warmer feature. 

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Nikhil Randhe

Nikhil Randhe

I am Nikhil, working as a Digital Marketing Associate at Prudour Pvt Ltd. I did a Master's in Digital Marketing and worked in a Core SEO team. I an passionate about Digital Marketing with skills such as Search Engine Optimisation, Search Engine Marketing, Google Analytics, etc.