Table of Contents
Advanced Analytics Market Overview
Advanced analytics involves analyzing intricate datasets and revealing valuable insights, patterns, and trends. Techniques like predictive analytics, which foresees future outcomes, and prescriptive analytics, which advises actions to optimize those outcomes, are commonly employed.
Furthermore, machine learning algorithms are utilized for data analysis and interpretation, while data mining delves into large datasets to uncover concealed patterns and relationships.
Text analytics extracts significant information from unstructured text data, and big data analytics efficiently processes large and intricate datasets.
Deep learning, time series analysis, and other techniques improve data comprehension, aiding informed decision-making and fostering business growth.
Market Drivers
The increasing amount and complexity of data generated by global businesses drive demand for advanced analytics solutions to improve decision-making. The adoption of machine learning tech and the rise of IoT devices enable more sophisticated data analysis, fostering market growth.
Businesses increasingly value data-driven decision-making and aim to optimize operations accordingly. Regulatory requirements in sectors such as healthcare and finance also push investment in advanced analytics tools, fueling the rapid expansion of the global market.
Market Size
The projected value of the Global Advanced Analytics Market is USD 473.1 billion by 2033, with a steady compound annual growth rate (CAGR) of 24.1% from 2024 to 2033. It is expected to reach USD 67.8 billion in 2023.
List of Major Companies
These are the top 10 companies operating in the Advanced Analytics Market:
Company Overview
| Establishment Year | 1998 |
| Headquarter | Mountain View, California, US. |
| Key Management | Sundar Pichai (CEO) |
| Revenue (US$ Bn) | $ 279.8 Billion (2022) |
| Headcount | ~ 178,234 (2022) |
| Website | https://about.google/ |
About Google
Google LLC, a subsidiary of Alphabet Inc., is known globally for its wide array of products and services, including advanced analytics solutions. Besides its well-known search engine, Google offers various analytics tools to assist businesses. Its flagship product, Google Analytics, provides detailed insights into website traffic and user behavior, helping companies refine their online strategies.
Through Google Cloud Platform (GCP), organizations can access advanced analytics tools like BigQuery, a managed data warehouse facilitating analytics and machine learning applications. Leveraging its expertise, Google empowers businesses to derive valuable insights from their data, aiding in informed decision-making.
Geographical Presence
Google is a multinational technology company with a vast geographical presence, with offices and data centers worldwide. The company’s headquarters are in Mountain View, California. Beyond its headquarters.
Google has significant offices in various countries, including the United States, the United Kingdom, India, Japan, Brazil, Germany, and Australia. Additionally, Google operates data centers across multiple continents to support its cloud services and infrastructure.
Recent Developments
- In February 2024, Admiral selected Google Cloud as its primary provider, transferring its main insurance operations, like policy management and digital systems, to the Google Cloud platform. Moreover, Admiral intends to leverage Google Cloud technologies to innovate and enhance its digital services, including upgrades to its customer-facing mobile application.
- In December 2023, Google Cloud and HashiCorp, Inc. expanded their partnership to develop and provide functional generative AI, aiming to boost automation and speed up the cloud transformation initiatives of their shared clients.
Salesforce
Company Overview
| Establishment Year | 1999 |
| Headquarter | San Francisco, California, US. |
| Key Management | Marc Benioff (Chairman & CEO) |
| Revenue (US$ Bn) | $ 31.3 B (2023) |
| Headcount | ~ 79,390 (2023) |
| Website | https://salesforce.com/ |
About Salesforce
Salesforce, Inc. is a prominent cloud-based software provider recognized for its Customer Relationship Management (CRM) platform. Salesforce offers advanced analytics capabilities alongside CRM solutions through its Einstein Analytics platform.
By integrating artificial intelligence and machine learning, Einstein Analytics provides businesses with valuable insights and predictive analytics. It allows users to analyze data from various sources, including Salesforce CRM data and third-party systems, aiding organizations in uncovering insights, identifying trends, and forecasting outcomes.
With customized analytics solutions tailored for healthcare, financial services, and retail industries, Salesforce empowers organizations to effectively utilize data analytics, driving business growth and improving customer experiences in today’s competitive market.
Geographical Presence
Headquartered in San Francisco, California, Salesforce, Inc. has a global footprint across North America, Europe, Asia-Pacific, Latin America, and the Middle East. Its key North American offices include New York City and Toronto, while in Europe, it has established a significant presence in London and Paris.
In the Asia-Pacific region, Salesforce operates from offices in Sydney and Tokyo, among other cities. Furthermore, the company is extending its reach into emerging markets like Latin America and the Middle East.
Recent Developments
- In July 2023, Salesforce introduced AI Cloud, providing customers with a rapid and reliable method to enhance customer experiences and boost company productivity using enterprise-grade generative AI.
- In May 2023, Salesforce introduced the newest version of Tableau, now equipped with Einstein generative AI technology. With Tableau Pulse and Tableau GPT, analysts and business users can automate data analysis, predict user needs, and generate actionable insights seamlessly.
IBM
Company Overview
| Establishment Year | 1911 |
| Headquarter | Armonk, New York, U.S |
| Key Management | Arvind Krishna (Chairman & CEO) |
| Revenue (US$ Bn) | $ 61.9 Billion (2023) |
| Headcount | ~ 311,300 (2023) |
| Website | https://www.ibm.com/ |
About IBM Corporation
IBM Corporation is a multinational technology company specializing in advanced analytics solutions. With a focus on data science and machine learning, IBM offers a comprehensive suite of tools and services to help businesses extract valuable insights from their data.
Organizations can uncover actionable insights from structured and unstructured data sources through platforms like IBM Watson Analytics. IBM also provides industry-specific analytics solutions tailored to healthcare, finance, retail, and manufacturing sectors, enabling businesses to address specific challenges and opportunities within their industries.
Overall, IBM empowers enterprises to leverage their data effectively and drive success in today’s competitive market.
Geographical Presence
IBM Corporation maintains a global presence across North America, Europe, Asia-Pacific, Latin America, the Middle East, and Africa. In North America, IBM is established in crucial technology hubs such as New York, California, and Texas, serving clients in Canada as well.
Europe is a significant region for IBM, with operations in major economic centers like the United Kingdom, Germany, France, and Italy. In the Asia-Pacific, IBM is active in countries like Japan, China, India, Australia, and Singapore, benefiting from rapid technological advancement.
Latin America, including Brazil, Mexico, Argentina, and Chile, also receives innovative solutions from IBM. Lastly, IBM addresses the growing technical demand in the Middle East and Africa, focusing on markets like the United Arab Emirates, South Africa, Saudi Arabia, and Nigeria.
Recent Development
- In July 2023, Pronto Software introduced a new data integration suite in partnership with IBM. Named Pronto Xi, this collaboration aims to provide advanced analytics and comprehensive insights to Pronto’s customers.
- In January 2022, IBM offloaded the bulk of its Watson Health data and analytics business to Francisco Partners.
Microsoft
Company Overview
| Establishment Year | 1975 |
| Headquarter | Redmond, Washington, U.S. |
| Key Management | Satya Nadella (Chairman & CEO) |
| Revenue (US$ Bn) | $211.9 Billion (2023) |
| Headcount | ~ 238,000 (2023) |
| Website | https://www.microsoft.com/ |
About Microsoft Corporation
Microsoft Corporation is known worldwide for its advanced analytics offerings, utilizing its data science and machine learning proficiency. Microsoft enables businesses to uncover valuable insights from their data by providing comprehensive tools and services.
Its primary analytics platform, Microsoft Power BI, facilitates smooth data visualization and sharing of insights. Moreover, Microsoft Azure offers advanced analytics services such as Azure Machine Learning and Azure Synapse Analytics, supporting model creation and data analysis for extensive datasets.
With a dedication to empowering users with advanced analytics capabilities, Microsoft contributes to innovation and digital transformation across global industries.
Geographical Presence
Microsoft Corporation has a global presence, with headquarters in Redmond, Washington, as its central hub. Microsoft maintains offices, data centers, and research facilities across North America, Europe, and Asia-Pacific.
The company has a strong presence in North America, Europe, and Asia-Pacific, including key locations such as the United Kingdom, Germany, Japan, and India. Microsoft also expands into Latin America, Africa, and the Middle East, showcasing its dedication to serving diverse markets worldwide.
Recent Development
- In February 2024, Nerdio, a Chicago-based vendor specializing in Microsoft cloud technologies management software, incorporated artificial intelligence features into its products. Additionally, Nerdio has launched a community forum to encourage knowledge exchange among partners and rolled out a new enterprise partner program designed to boost partner profitability.
- In February 2024, the United States Government extended funding to Microsoft Azure Quantum due to promising recent outcomes and comprehensive strategies for developing a quantum computer.
AWS
Company Overview
| Establishment Year | 2002 |
| Headquarter | Seattle, Washington, U.S. |
| Key Management | Adam Selipsky (CEO) |
| Revenue (US$ Bn) | $80.1 B (2022) |
| Headcount | ~ 10,000 (2022) |
| Website | https://aws.amazon.com/ |
About Amazon Web Services
Amazon Web Services, Inc. (AWS) is a prominent cloud computing provider with advanced analytics offerings. By leveraging its cloud infrastructure, AWS enables businesses to analyze large datasets and extract valuable insights for informed decision-making.
With services like Amazon Redshift for data warehousing and Amazon QuickSight for visualization, AWS provides comprehensive analytics solutions.
Additionally, AWS offers machine learning services such as Amazon SageMaker to facilitate the development and deployment of machine learning models at scale. By empowering organizations to leverage their data effectively, AWS accelerates innovation and drives business growth.
Geographical Presence
Amazon Web Services (AWS) has a global footprint, with data centers and offices strategically positioned across North America, Europe, Asia-Pacific, and South America. In North America, AWS has a significant presence in key cities like Northern Virginia, Oregon, and California. Similarly, AWS operates data centers in Ireland, Germany, and the United Kingdom in Europe.
The Asia-Pacific region hosts AWS data centers in Singapore, Tokyo, Sydney, and Mumbai to meet the increasing demand for cloud services. Additionally, AWS has expanded into South America, establishing data centers in Brazil. Overall, AWS’s extensive global presence allows it to deliver reliable and scalable cloud computing solutions to customers worldwide.
Recent Developments
- In July 2023, AWS revealed that Sumitomo Corporation is leveraging its services for digital transformation. Sumitomo will move its SAP environments to AWS in a multiyear effort, utilizing the cloud provider’s platform for data-driven decision-making, process automation, and improved responsiveness to customer requirements.
- In June 2023, AWS disclosed that KB Kookmin Bank, a central South Korean bank, is utilizing its services to support its Star Banking super-app and overall digital strategy across the company.
Oracle
Company Overview
| Establishment Year | 1977 |
| Headquarter | Austin, Texas, United States |
| Key Management | Safra Catz (CEO) |
| Revenue (US$ Bn) | $ 49.9 Billion (2023) |
| Headcount | ~ 164,000 (2023) |
| Website | https://www.oracle.com/ |
About Oracle Corporation
Oracle Corporation is a top provider of database software and cloud computing solutions, delivering advanced analytics capabilities to global businesses. Leveraging its vast experience in data management, Oracle offers various analytics tools and services to assist organizations in extracting insights from their data.
These include Oracle Analytics Cloud, a comprehensive platform for data visualization, self-service analytics, and predictive analytics. Moreover, Oracle provides industry-specific analytics solutions tailored to the finance, retail, healthcare, and manufacturing sectors.
With a focus on empowering businesses with advanced analytics capabilities, Oracle contributes significantly to innovation and facilitates data-driven decision-making across diverse industries.
Geographical Presence
Oracle Corporation has a strong global presence across North America, Europe, Asia Pacific, Latin America, Africa, and the Middle East, with headquarters in Redwood City, California. In North America, it serves customers from Canada to Mexico, while in Europe, it operates hubs in cities like London and Paris.
In the Asia Pacific, Oracle strategically positions itself in technology centers like Singapore and Tokyo. It also has a significant presence in Latin America, including offices in São Paulo and Mexico City, and extends its reach into emerging markets in Africa and the Middle East.
Oracle’s worldwide footprint reflects its dedication to delivering innovative enterprise software and cloud computing solutions to businesses globally.
Recent Developments
- In February 2024, Max Life Insurance migrated its essential database workloads to Oracle Exadata Database Service.
- In October 2023, Oracle NetSuite unveiled a range of new product innovations to enhance operational efficiency and drive growth for organizations by lowering expenses and improving overall performance.
SAS
Company Overview
| Establishment Year | 1976 |
| Headquarter | Cary, North Carolina, U.S. |
| Key Management | James Goodnight (CEO and Co-founder) |
| Revenue (US$ Bn) | $ 3.2 Billion (2021) |
| Headcount | ~ 12,170 (2022) |
| Website | https://www.sas.com/ |
About SAS Institute
SAS Institute Inc. is a renowned corporation known for its advanced analytics solutions. With a focus on data analytics and business intelligence, SAS offers a comprehensive suite of tools and services to help organizations derive valuable insights from their data.
These include SAS Analytics, a powerful platform for statistical analysis, data mining, and predictive modeling. Additionally, SAS provides industry-specific analytics solutions tailored to healthcare, finance, retail, and manufacturing sectors. With its expertise in advanced analytics, SAS empowers businesses to make informed decisions, optimize operations, and drive growth.
Geographical Presence
SAS Institute Inc., based in Cary, North Carolina, has a broad global reach, with offices spanning North America, Europe, Asia-Pacific, Latin America, and the Middle East. Its European presence is vital in London, Paris, Frankfurt, and Madrid, while critical cities in the Asia-Pacific region include Tokyo, Singapore, Sydney, and Beijing.
Serving diverse sectors like finance, healthcare, government, and retail, SAS also collaborates with partners worldwide to offer tailored support. Renowned for its analytics solutions, SAS leverages its extensive global network to meet the needs of organizations worldwide.
Recent Developments
- In November 2023, SAS entered into a strategic collaboration with AWS to assist customers in maximizing the value and performance of their cloud-based data.
- In November 2023, HDI Seguros revamped its operations to enhance fraud prevention, utilizing SAS fraud prevention solutions to detect fraudsters better and minimize false positives, thereby improving the customer experience.
SAP
Company Overview
| Establishment Year | 1972 |
| Headquarter | Württemberg, Germany |
| Key Management | Hasso Plattner (Chairman) |
| Revenue (US$ Bn) | $ 33.7 Billion (2023) |
| Headcount | ~ 106,495 (2023) |
| Website | http://sap.com/ |
About SAP SE
SAP SE is a leading corporation that provides advanced analytics solutions to businesses worldwide. With a focus on data analytics and business intelligence, SAP offers a comprehensive suite of tools and services to help organizations extract valuable insights from their data.
These include SAP Analytics Cloud, a robust platform for data visualization, predictive analytics, and planning. Additionally, SAP provides industry-specific analytics solutions tailored to healthcare, finance, retail, and manufacturing sectors.
With its expertise in advanced analytics, SAP empowers businesses to make informed decisions, optimize operations, and drive growth.
Geographical Presence
SAP SE, headquartered in Walldorf, Germany, has a global presence across Europe, North America, Asia-Pacific, and Latin America. In Europe, the company operates in key markets like Germany, France, and the United Kingdom, supporting research, sales, and customer service.
SAP has significant offices in major business hubs such as New York and Silicon Valley in North America. The company also has a strong foothold in the Asia-Pacific region, with offices in India, China, and Japan.
Also, SAP serves clients in Latin America, Brazil, and Mexico. This expansive geographical reach allows SAP to cater to diverse market needs and capitalize on growth opportunities worldwide.
Recent Development
- In March 2023, SAP introduced SAP Datasphere, its latest data management solution, designed to provide customers convenient access to business-ready data across various data sources.
- In February 2023, SAP announced its collaboration with Dimexon, a top diamond manufacturer, to help make sustainable luxury available to customers worldwide.
Alteryx
Company Overview
| Establishment Year | 1997 |
| Headquarter | Irvine, California, United States |
| Key Management | Dean Stoecker (Executive Chairman) |
| Revenue (US$ Bn) | $ 1.91 Billion (2023) |
| Headcount | ~ 2,300 (2023) |
| Website | http://alteryx.com/ |
About Alteryx
Alteryx Inc. is a prominent company that specializes in advanced analytics solutions. With a focus on data science and analytics automation, Alteryx offers a comprehensive platform to enable organizations to derive insights from their data.
Their flagship product, Alteryx Designer, provides users with tools for data blending, predictive analytics, and geospatial analysis. Additionally, Alteryx offers industry-specific solutions tailored to sectors such as finance, healthcare, retail, and manufacturing.
With its user-friendly interface and powerful analytics capabilities, Alteryx empowers businesses to streamline their workflows, make data-driven decisions, and drive innovation.
Geographical Presence
Alteryx Inc. has a solid global presence, strategically locating offices across North America, Europe, and Asia-Pacific. The company is based in key cities such as Irvine, California, and Broomfield, Colorado, serving a diverse clientele in North America.
In Europe, Alteryx has established offices in major cities like London, Paris, and Munich to tap into the continent’s evolving data analytics market. Across the Asia-Pacific region, including Singapore, Tokyo, and Sydney, Alteryx is positioned to cater to the growing demand for data solutions.
Through partnerships and distributors, Alteryx extends its accessibility worldwide, empowering organizations with its innovative analytics platform.
Recent Development
- In February 2024, Alteryx partnered with the Databricks Data Intelligence Platform to streamline product integrations. These improvements enable faster access to AI-driven insights for business users, making it easier to achieve initial analytics goals while saving time on implementation with a managed and transparent process.
- In December 2023, Alteryx reached a definitive agreement to be acquired by Clearlake Capital and Insight Partners, two prominent global private equity firms.
Teradata
Company Overview
| Establishment Year | 1979 |
| Headquarter | San Diego, California, U.S. |
| Key Management | Steve McMillan (CEO) |
| Revenue (US$ Bn) | $ 1.7 Billion (2022) |
| Headcount | ~ 700 (2022) |
| Website | https://www.teradata.com/ |
About Teradata Corporation
Teradata Corporation is a leading provider of advanced analytics solutions. Specializing in data warehousing and analytics, Teradata offers a comprehensive suite of tools and services to help organizations extract valuable insights from their data.
Their flagship product, the Teradata Database, is a powerful platform for storing and analyzing large volumes of data.
Additionally, Teradata provides advanced analytics capabilities such as predictive analytics, machine learning, and data visualization. With its expertise in advanced analytics, Teradata empowers businesses to make informed decisions, optimize operations, and drive growth.
Geographical Presence
Teradata Corporation, a foremost data analytics solutions provider, maintains a robust global presence across North America, Europe, the Middle East, Africa, and Asia-Pacific.
Headquartered in San Diego, California, Teradata strategically positions itself with regional offices in key cities throughout these continents, including London, Singapore, and Sydney. Leveraging this extensive network, Teradata delivers cutting-edge analytics solutions to a diverse clientele spanning various industries.
Recent Developments
- In November 2023, Teradata completed the IRAP for VantageCloud Enterprise, affirming that its cloud analytics and data platform meets the highest security standards for protecting sensitive government and industry data.
- In May 2023, Teradata unveiled ClearScape Analytics features, enabling enterprise clients to import and utilize Dataiku AI models within the Vantage analytics and data platform.
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